Cranes Spanish Kaiseki
Cranes is a restaurant and sake lounge in Washington DC's Penn Quarter neighborhood that explores the intersection of Spanish and Japanese cuisines.
Client Work
Content Planning and Creation
Plan social media content on a bi-weekly and monthly basis. Post 3-4 times a week on Instagram and 4-8 times a week on Tik Tok.
Monthly Newsletter
Created a monthly newsletter highlighting upcoming events, new menu items, current promotions, and staff/team member appreciation.
Photography + Videography
Scheduled photoshoots 1-3 times a month for social media content and editorial purposes. Edited photos and videos before release.
Social Media Engagement + Managing
Execute proactive and reactive social media engagement and reputation management on Instagram and Tik Tok.
Profile Optimization
Conducted data analysis for social media profile optimization and to improve content strategy.
Instagram Stories + Reels
Create and post Instagram stories + reels highlighting upcoming events, current promotions, staff/team member appreciation, articles/stories about Cranes from news outlets, tagged photos from customers and clients, etc.